The word-of-mouth effect is a verbal propaganda effect that gradually increases externally due to the satisfaction and honor gained by consumers during the consumption process. Customer satisfaction is not only satisfied with your results, but more critical of your process. Only by meeting the needs of customers, they will be for you to preach word of mouth voluntarily. Open guava rabbit brand children's clothing store, but also need to pay attention to the positive impact of word-of-mouth stores, as long as the performance of the store can play a role in promoting, should learn more about and guide consumer customers directly recognized brand, and is willing to Guava rabbit make a positive word of mouth publicity. Word of mouth has three effects, one product, the second is service, the third is added value, let the following friends like guava rabbit with guava rabbit as an example, for the analysis of friends from the word of mouth for children's clothing store brought Influence. Products are supporting the fundamental guarantee of the children's clothing store business, customer spending is to buy their favorite children's clothing children's clothing will arrive at the store to buy, whether it is more talkative shopping guide or the interior decoration is popular, children's clothing quality style , Is the real factor in determining the customer purchase. Gumbo Rabbit children's wear quality, style and diverse, customers can pick up all the necessary children's wear in a shop, then the word of mouth spread from nature to Shiqiaobashi, there will be more customers with the benefits to the store purchase. Service is the second important part of the word of mouth effect, the attitude of the service will directly affect the customer's buying mood, so whether it is a business or shopping guide guava rabbit store, attitude should be courteous, and strive to customer retention The following is a sincere service attitude. Because they do not buy the face expressed unpleasant, or even verbal abuse, even if the customer's heart is interested in children's products, it will not choose to return to the store to buy. Once this attitude spread out to form a bad reputation, is the need to pay a higher cost to be able to restore the image of the store. Reputation and reputation of the brand brought about by the related product value added is the added value of word of mouth. And already have a certain reputation of the children's clothing brand to cooperate to reduce the customer's concerns about the brand products and services, but because the brand has a sense of trust, to see the brand's children's wear stores, you can peace of mind to buy, that is, and Pakistan Rabbit children's clothing brand a big advantage. Therefore, recognizing the positive impact that word-of-mouth effects can bring, enabling new customers to become repeat customers and then bringing new customers, conscientious circulation can be achieved in order to ensure the steady stream of business in stores, To promote.
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