Brand positioning: a new brand positioning, to create a distinctive way of life. Target directed at high-end consumer groups. With taste and classic to create life, noble and fashion lit life! A spiritual brand, a restrained, natural, intellectual real life attitude! 45 years legendary brand, from 1964. Precious rare "soft gold", from natural, excellent quality. Product Description Natural, comfortable, caring family, taste good quality, affordable four seasons, wearing elegant accessories elegant leisurely, warm and harmonious, advocate superior lifestyle products into classic series, fashion series, Warm series